Japan

Philippe Rubel

After a career in Canada that included marketing with Schering-Plough, advertising with Y&R and leading his own agency in Canada for 9 years, Phillip came to Japan initially with McCann-Erickson where he was a Senior Vice President and then Chief Operating Officer. Phil joined D’Arcy as CEO and was soon charged with the responsibility of merging the offices of D’Arcy, Leo Burnett and part of Dentsu to form Beacon, becoming their first CEO, before being invited to become an EVP at Leo Burnett’s HQ in Chicago. Phillip's passion for blending strategy & creativity led him to Saatchi & Saatchi Fallon in 2002 as a founder to co-launch a shared vision of a truly unique results driven creativity company in Japan. In addition to CEO duties, Phil built and leads SSF’s strategic planning practice and is highly engaged in the planning and creative development process for many of SSF’s clients.

Under Phil’s leadership, SSF has earned a well deserved reputation as an agency adept at building integrated campaigns with web based marketing at the core. Cartier’s Love, Reebok’s Radio Taiso and Electrolux’s Café Scandinavia are recent examples. www.ssftokyo.co.jp