Hungary

Attila Lonkay

Attila’s passion for great ideas lead him to join Saatchi & Saatchi as an Art Director in 1996 directly from university. He learned his trade working on clients such as BAT, Procter & Gamble, T-Mobile, Sony Ericsson, Novartis, Toyota and Ringier. Over this time he received several local and international awards, as well as shortlists for his works.

He progressed via Creative Group Head and New Business Director roles to become co-Creative Director of Saatchi Budapest. As a result of his early days spent as a keen programmer, gamer and designer, he became one of the digital experts in Hungary and also the Digital Planner of the agency.

Benefiting from Attila’s wide range of past and present experiences, Saatchi Budapest is currently one of the few agencies in the region to be able to shift the traditional ATL focus into a truly integrated social-digital approach and to implement digital big ideas from scratch.

His current role combines supervising the Creative Department, while creating local and international digital strategies for the agency's clients.