Katharina Lohse's Biography

Katharina Lohse

CEO
McCann Erickson
Switzerland

In September 2009, Katharina was appointed as Chief Executive Officer of McCann Switzerland.

In her career, Katharina has acquired extensive experience in leading international accounts. After her studies she launched Lara Croft in the European Market while being at KMF Werbung. At Draft FCB, she served as International Account Director on several Beiersdorf brands such as NIVEA HairCare and NIVEA Styling as well as SÃ¼ddeutsche Zeitung. Moving on to Publicis, Katharina was invited to take on international responsibilities for a wide range of Procter and Gamble brands like Oral B, Vicks, Charmin, Bounty, and Tempo. She was also in charge of the Bongrain business, leading brand work for Bresso, Milkana and others. Among her merits are a golden Effie for the launch of Charmin, and a Silver European Effie for the Vicks campaign "People, not symptoms" as well as ADC merits for Tempo. Katharina has also lectured at the Procter and Gamble Communication Excellence seminar.

In her private life she loves traveling, sports and eating with friends.

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