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María Díaz Delgado's Biography
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María Díaz Delgado Social Media Manager Draft FCB Spain María started her carrier in 2005 leading two website projects linked to Young entertainment. Then, in 2008, she took part in the I Congreso Internet en el Aula, as project manager of the virtual congress. This congress tried to show how the new media worked on Spanish education (how teachers involved and used internet in their daily work) and how this new technics improve the quality of the different subjects. She managed the website and began working with social networks, such as Twitter, Xing and other social tools like Del.i.cious. From 2008 to 2010, she specialized her career working on social media for clients as Orange, Endesa, entradas.com, etc. During this period she approached to the advertising part of the field, and launched several campaigns following different trends and trying to innovate in the 360º campaigns she took part on. She was the first to manage Facebook and Youtube campaigns in the agency. She joined G2 Intelligence on 2010 working for Nokia as social media manager. She was also responsible for SEM campaigns, affiliate campaigns and own media strategies for this client. On 2010, she became part of Draft FCB as social media manager working mainly for spirit accounts. Nowadays she’s in charge of Draft FCB social media strategies and helps the team on integrate social networks and internet on the different agency projects.
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